Better Beef and Bible

Fun Facts #12 Would Jesus have shopped here?

Slabtown Tours Fun Facts , , , ,
Image og Man in tie in front of his shop on 23rd, open sign is on door
He may not had a line of regular customers, but many shoppers were very “faithful”
to this 23rd Avenue business.
Image Credit Mike Ryerson

Would Jesus have shopped here?

When Jon Heil opened his Better Beef & Bible store in the summer of 1976, rents for prime retail spaces on the not-yet-Trendy-Third Avenue were still very inexpensive. The sharp young marketing graduate took a chance and opened a small shop in the former Arrow Ambulance office at the corner of NW 23rd & Hoyt Street to specialized in what he loved best. Good quality beef, and the good book. Heil, who was a Christian, had been a sales-man for Attilla Meat Company, so he knew his merchandise well.  His unique business served the neighborhood until the early 1980s . . . mostly with beef.